Previous offerings:
Create a Winning Artist Portfolio: Develop Content and Strategies to Describe Your Art and Style and Present Your Work with Confidence
4 Weeks Course at Convergence
Instructor and Coach – Marga C. Fripp
Package Deal - Tuition Fee and Coaching (2 private art biz coaching sessions of 30 min)
Class size: Limited to 8 students
Description:
Are you an emerging artist with a great body of artwork, desire to sell or commission your art, provide your art services to a specific audience, but have no idea how to get started? Your artist portfolio is one of the most important tools and assets in launching or developing your business.
At the end of the class artists will graduate with a complete portfolio including:
- An artist biography, artist statement and resume
- Artwork organized by collection and/or themes in a digital and printed format
- Knowledge on how to approach prospective buyers/art representatives with the portfolio and the content you created
- How to use the digital portfolio to create your own blog or website
- How to use the digital portfolio to approach call for entries, artist in residency, and grant applications
- How to interview with a panel of judges/gallery owner, and speak effectively and persuasively about your artwork, style, media and/or services
All portfolios will be reviewed by Marga Fripp and peer artists. Class mates will also act as a neutral judge panel, review artists portfolios and provide feedback.
Art Project Incubator
4 Weeks Course at Convergence
Instructor and Coach – Marga C. Fripp
Package Deal - Tuition Fee and Coaching (2 half hours of 30 min)
Class size: Limited to 10 students
Description:
Got a show coming up? An event, exhibit, performance or a new workshop that you would like to develop? Are you a multi-talented artist and not sure which direction you want to move forward? Do you need a framework to plan and develop your idea or event? Join art marketing coach, Marga Fripp and a group of talented and creative artist entrepreneurs for a power course to transform your project idea into an action plan for success.
During this 4-week course, you will transform your exhibition, event or idea into an action plan with tangible goals, strategic objectives, action steps, marketing strategy, timeline and budget. You will graduate from the program with a clear roadmap to implement or execute your idea with accuracy and evaluation tools to track results and program success. Coach and peer artists will provide feedback and help you graduate with a winning program.
Art Biz Academy - Executive Business Program
8 Weeks Course at Convergence
Instructor and Coach – Marga C. Fripp
Package Deal - Tuition Fee and Coaching (2 private sessions of 30 min)
Class size: Limited to 8 students
Description:
Emerging and mid-career artists with a complete artist portfolio (bio, statement, resume and artworks organized in collections or by theme), and a clear idea of what type of art business are interested to pursue, and high motivation to develop a marketing plan for this business. All other artists are recommended to take Artists Portfolio Development and Next Art Project Incubator prior to enrolling in this program.
This business and marketing course is fairly intensive, and requires weekly 2-4 hours of self-study and assignments, internet and recommended Web Sites research, and a comprehensive presentation of the marketing plan during the graduation.
The artists will jump right in the process of identifying their biz mission, audience, niche, art products, services and prices and the strategy to market them. The last two weeks will be spent on putting all research, content and strategies together into a comprehensive yet simple marketing/business plan for the artists’ business.
Interested artists should email Marga before applying, to find out of this course is for you.
Art Marketing Boot Camps – One Day Art Marketing Training for Emerging and Mid Career Artists: 7 Marketing Strategies to Sell Your Art, Generate More Clients and Free Publicity
Instructor and Coach – Marga C. Fripp
Questions, email Marga at
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or visit www.artbizacademy.com
